SALD - South African Liquor Distributors. Founder of SALD, Dala, came to me with a solid business plan and a vision to create a premium spirits and liquor distribution brand that serves the hospitality market.
Together we defined a golden thread that brought the business plan to life. With this brand foundation in place, we created a visual identity that would give Dala the assets she needed to create promotional material and communicate with potential clientele with confidence. With a few training sessions, Dala was equipped and feeling confident to be her new brand's strongest ambassador. We are also working to create a beautiful online home for her brand that will position her effectively in the market.