Brand Strategy, Identity Design & Collateral, Website Design & Development
Strategist & Creative Lead
A vibrant, welcoming and exciting place for the aspiring young actors of wonderful Cape Town, this studio needed to breath new life into their brand identity.
Through pops of colour and an unapologetic, bold type choice, we worked to do exactly that. We designed a series of fun and fresh sub-logos, all intended to convey the brand's unique personality. The brand has 3 core pillars, all in need of an identifier of some kind - we used colour and a simple adaptation to the icon to create the 3 "sub-brands". Custom Icons were created both to complement their social media as well as add that fun flare and personality to the website (coming soon).
Website strategy by Kerry Searle | Nightingale